ABOUT THE EVENT

The 16th Marketing Conclave, one of the oldest digital marketing events in India, will focus on two segments:
top 300 advertisers and the long tail of SMBs, MSME, and microenterprises. It will focus on how Indian Brands can leverage the disruptively growing digital ecosystem to reach out new consumers and penetrate themselves into the untouched Indian Rural Segment

Why Join Us

  • BIG INDIAN BRAND
  • BFSI
  • AUTOMOBILE
  • FMCG
  • ELECTRONICS
  • TRAVEL/TOURISM DIGITAL
  • FIRST BRAND/FASHION
  • DIGITAL FIRST PCARE
  • DIGITAL FIRST LIFESTYLE
  • DIGITAL FIRST ELECTRONICS
  • DIGITAL FIRST RURAL
  • DIGITAL FIRST EXPORTS
  • DIGITAL TECH

Who Should Attend

HIGHLIGHTS OF THE FEST

  • 2

    DAYS

  •  
  • 4

    PARALLEL TRACKS

  •  
  • 35+

    KNOWLEDGE SHARING SESSIONS

  •  
  • 70+

    SPEAKERS

  •  
  • 500+

    BRANDS

  •  
  • 3000+

    DELEGATES

Agenda details

27 August, 2020

Inaugural Session

04:30 AM - 05:25 AM
By Shri Prakash Javadekar, Anant Goenka, Mr. Vivek Bhargava

Fireside Chat

05:20 AM - 06:05 AM
By Jahnavi Dasetty, Satya Raghavan

Address by: Unveiling Brand Pulse

06:05 AM - 07:00 AM
By Arun Singhal

Key Note: Role Of Innovation And Purpose In Brand Building

07:00 AM - 07:55 AM
By Harsh Mariwala

Panel Discussion - Video Marketing: Now And Beyond COVID

07:45 AM - 08:40 AM
By Shouneel Charles, Tanmay Mohanty, Mr. Vivek Bhargava, Tarun Katial, Harish Narayanan

Panel Discussion - Brand Positions & Impact On Advertising

08:35 AM - 09:30 AM
By Arnab Mitra, Sonali Singh, Vishal Bhatnagar, Arvind Bhandari

Key Note: New Consumer Behaviour Reshaping Business Models

09:30 AM - 10:15 AM
By Ajit Mohan

Key Note: Digitizing Indian Culture

10:10 AM - 10:55 AM
By Bharat Bala

Key Note: The Power Of Purpose For Our Brands, People And Company When Navigating 2020 And The ‘’Never Normal’’

10:45 AM - 11:45 AM
By Nitin Paranjpe, Tushar Vyas

Panel Discussion: The Power Of Creative

11:40 AM - 12:35 PM
By Chaaya Baradhwaaj, Rishi Kakar, Shouvik Roy, Rajdeepak Das, Sukanta Das

Key Note: Traditional Media: Pains And Pleasures Of Transformation

12:30 PM - 01:15 PM
By Girish Agarwal

After Hours: The Indian Express hosts the after hours session on The Evolution of Storytelling in India

03:30 PM - 04:15 PM
By Anand Tiwari, Amish Tripathi

28 August, 2020

Key Note

04:30 AM - 05:25 AM
By Brian Monahan

Key Note

05:20 AM - 06:05 AM
By Satyan Gajwani

Panel Discussion: Post Pandemic New Reality

06:05 AM - 07:00 AM
By Tushar Vyas, Shashank Srivastava, Aditya Swamy, Siddharth Banerjee

Key Note: Creating a Digital Only Brand

07:00 AM - 07:45 AM
By Harsh Jain

Panel Discussion: Use Of Emerging Technologies In The Art Of Marketing

07:45 AM - 08:40 AM
By Snehashis Khan, Karthik Sathuragiri, Rajesh Kumar, Vikram Tanna

Fireside Chat: Consumers: The New Rulebook

08:35 AM - 09:20 AM
By Mark Read, Umang Bedi

Panel Discussion: Challenging The Status Quo - Redefining The New Age Media Planning Principles

09:20 AM - 10:15 AM
By Rajeev Dhal, Akash Deep Batra, Nipun Marya, Anusha Shetty, Sukhleen Aneja

Fireside Chat

10:10 AM - 10:55 AM
By Manvendra Singh Gohil, Rajan Srinivasan

Panel Discussion: Power Of Social Commerce

10:50 AM - 11:45 AM
By Mohit Joshi, Palkush Rai Chawla, Sunil Suresh, Taran Chhabra, Srikanth Bureddy

Fireside Chat: Audio: The Way Forward

11:40 AM - 12:25 PM
By Nandagopal Rajan, Neha Dhupia, Amarjit Singh Batra

Panel Discussion: Challenges And Opportunities For Agencies In A Dramatically Changing Marketing Ecosystem

12:30 PM - 02:15 PM
By Ashish Bhasin, Sam Balsara, Anant Goenka, Shashi Sinha, Vishnu Mohan

27 August, 2020

Inaugural Session

04:30 AM - 05:25 AM
By Shri Prakash Javadekar, Anant Goenka, Mr. Vivek Bhargava

Fireside Chat

05:20 AM - 06:05 AM
By Satya Raghavan, Jahnavi Dasetty

Panel Discussion: Selling To The Aspiring Class

06:05 AM - 07:00 AM
By Gulrez Alam, Manish Chowdhary, Malika Datt Sadani, Molly Kapoor

Key Note: Role Of Innovation And Purpose In Brand Building

07:00 AM - 07:45 AM
By Harsh Mariwala

Panel Discussion: Ensuring the Quality of Medium

07:45 AM - 08:40 AM
By Neena Dasgupta, Abhinandan Sekhri, Sanjay Sindhwani, Sweta Aggarwall

Panel Discussion: Power of Vernacular

08:35 AM - 09:30 AM
By Abhinav Khare, Bharat Gupta, Mayura Shreyams Kumar, Jayen Mehta, Srikanth Bureddy

Key Note: New Consumer Behaviour Reshaping Business Models

09:30 AM - 10:15 AM
By Ajit Mohan

Key Note: Digitizing Indian Culture

10:10 AM - 10:55 AM
By Bharat Bala

Key Note: The Power Of Purpose For Our Brands, People And Company When Navigating 2020 And The "Never Normal"

10:45 AM - 11:45 AM
By Nitin Paranjpe, Tushar Vyas

Panel Discussion: Partnering Digital Payments

11:40 AM - 12:35 PM
By Chakradhar Gade, Hemant Kshirsagar, Kunal Kalawatia, Monappa N, Shailesh Paul

Key Note: Traditional Media: Pains And Pleasures Of Transformation

12:30 PM - 01:15 PM
By Girish Agarwal

After Hours: The Indian Express hosts the after hours session on The Evolution of Storytelling in India

03:30 PM - 04:15 PM
By Anand Tiwari, Amish Tripathi

28 August, 2020

Key Note

04:30 AM - 05:25 AM
By Brian Monahan

Key Note

05:20 AM - 06:05 AM
By Satyan Gajwani

Panel Discussion: Reimagining And Redefining Customer Conversations In A Tech-Driven World

06:05 AM - 07:00 AM
By Shankar Iyer, Vipul Parekh, Ritesh Ghosal, Abhishek Goenka

Key Note: Creating a Digital Only Brand

07:00 AM - 07:45 AM
By Harsh Jain

Panel Discussion: Innovation, Differentiation And Storytelling

07:45 AM - 08:40 AM
By Anita Nayyar, Aman Gupta, Manish Vij, Chaitanya Ramalingegowda

Fireside Chat: Consumers: The New Rulebook

08:35 AM - 09:20 AM
By Mark Read, Umang Bedi

Panel Discussion: Challenging The Status Quo - Redefining The New Age Media Planning Principles

09:20 AM - 10:15 AM
By Rajeev Dhal, Akash Deep Batra, Nipun Marya, Anand Tiwari, Sukhleen Aneja

Fireside Chat

10:10 AM - 10:55 AM
By Manvendra Singh Gohil, Rajan Srinivasan

Panel Discussion: Emergence of Assistants & Customer Engagement

10:50 AM - 11:45 AM
By Niraj Ruparel, Ravi Sundararajan, Shamsuddin Jasani, Tarun Bhagat, Vivek Sharma

Fireside Chat: Audio: The Way Forward

11:40 AM - 12:25 PM
By Nandagopal Rajan, Neha Dhupia, Amarjit Singh Batra

Panel Discussion: Challenges And Opportunities For Agencies In A Dramatically Changing Marketing Ecosystem

12:30 PM - 02:15 PM
By Ashish Bhasin, Sam Balsara, Anant Goenka, Shashi Sinha, Vishnu Mohan

27 August, 2020

Inaugural Session

04:30 AM - 05:25 AM
By Shri Prakash Javadekar, Anant Goenka, Mr. Vivek Bhargava

Fireside Chat

05:20 AM - 06:05 AM
By Satya Raghavan, Jahnavi Dasetty

Panel Discussion: Measurement & Matrices: Comparing Apples With Apples

06:05 AM - 07:00 AM
By Dolly Jha, Shibu Shivanandan, Prasad Shejale, Puneet Gupt

Key Note: Role Of Innovation And Purpose In Brand Building

07:00 AM - 07:45 AM
By Harsh Mariwala

Panel Discussion: Reach of E-commerce

07:45 AM - 08:40 AM
By Lavin Punjabi, Kashyap Vadapalli, Ahana Gautam, Pankaj Singh Parihar, Siddarth Menon

Panel Discussion: Content And Commerce: Way Forward In Digital Marketing

08:35 AM - 09:30 AM
By Garima Sharma, Kausshal Dugarr, Sai Narayan, Prachi Mohapatra

Key Note: New Consumer Behaviour Reshaping Business Models

09:30 AM - 10:15 AM
By Ajit Mohan

Key Note: Digitizing Indian Culture

10:10 AM - 10:55 AM
By Bharat Bala

Key Note: The Power Of Purpose For Our Brands, People And Company When Navigating 2020 And The ‘’Never Normal’’

10:45 AM - 11:45 AM
By Nitin Paranjpe, Tushar Vyas

Panel Discussion: Rise Up: Social Media Game For The New Decade

11:40 AM - 12:35 PM
By Benedict Hayes, Hitesh Dhingra, Tarika Soni, Richa Khera, Sowmya Iyer

Key Note: Traditional Media: Pains And Pleasures Of Transformation

12:30 PM - 01:15 PM
By Girish Agarwal

After Hours: The Indian Express hosts the after hours session on The Evolution of Storytelling in India

03:30 PM - 04:15 PM
By Anand Tiwari, Amish Tripathi

28 August, 2020

Key Note

04:30 AM - 05:10 AM
By Brian Monahan

Key Note

05:20 AM - 05:50 AM
By Satyan Gajwani

Panel Discussion: New Age Marketing and Customer Experience

06:05 AM - 06:45 AM
By Deepali Naair, Tarun Sharma, Sunder Madakshira, Manan Bajoria, Renu Basu

Key Note: Creating a Digital Only Brand

07:00 AM - 07:30 AM
By Harsh Jain

Panel Discussion: Innovation, Differentiation And Storytelling

07:45 AM - 08:40 AM
By Manish Vij, Chaitanya Ramalingegowda, Aman Gupta, Anand Tiwari

Fireside Chat: Consumers: The New Rulebook

08:35 AM - 09:20 AM
By Mark Read

Panel Discussion: Challenging The Status Quo - Redefining The New Age Media Planning Principles

09:20 AM - 10:15 AM
By Akash Deep Batra, Anusha Shetty, Nipun Marya, Rajeev Dhal, Sukhleen Aneja

Fireside Chat

10:10 AM - 10:55 AM
By Manvendra Singh Gohil, Rajan Srinivasan

Panel Discussion: Investing In D2C Brands

10:50 AM - 11:45 AM
By Abhishek Goenka, Dev Raman, Sakshi Chopra

Fireside Chat: Audio: The Way Forward

11:40 AM - 12:25 PM
By Amarjit Singh Batra, Nandagopal Rajan, Neha Dhupia

Panel Discussion: Challenges And Opportunities For Agencies In A Dramatically Changing Marketing Ecosystem

12:30 PM - 02:15 PM
By Ashish Bhasin, Sam Balsara, Anant Goenka, Shashi Sinha, Vishnu Mohan

27 August, 2020

Case Study Success Story in Health & Insurance by iProspect for client Max Life Insurance

06:00 AM - 06:35 AM
By Santosh Mishra, Sameer Jain

Case Study Anecdotal Case Study by Adobe

07:10 AM - 07:45 AM
By Shweta Ram

Case Study Success Story in Health & Insurance by Zirca Digital for client HDFC Pension

08:20 AM - 08:55 AM
By Hemali Dave, Harshad Lasure

Case Study Success Story on Social Media by Twitter for client Spotify

08:55 AM - 09:30 AM
By Rishabh Sharma, Mohijit Mukerjee

Case Study Success Story in Digital Gaming by Blink Digital for client Dream11

09:30 AM - 10:05 AM
By Felix Joy

Case Study Success Story in FMCG by Edelman for client PepsiCo

10:05 AM - 10:40 AM
By Karishma Gupte, Amit Nanchahal

Case Study Success Story in Design & Innovation by Fullestop

10:40 AM - 11:15 AM
By Rahul Mehta, Koyena Biswas

Case Study Success Story in Voice by Voxta for client Karvy Insights

11:15 AM - 11:50 AM
By Kavita Reddi, Anup Goel, Antara Nag

Case Study Success Story in Pharma by Pixelrush for client Sun Pharma

11:50 AM - 12:25 PM
By Nikhil Karnani, Nilotpal Singh

28 August, 2020

Case Study Success Story in FMCG by ShareChat for client PepsiCo

06:00 AM - 06:35 AM
By Satyajit Deb Roy, Avinash Choudhary

Case Study Success Story in OTT & Ad Sales/Monetisation by Voiro for client VOOT

06:35 AM - 07:10 AM
By Kavita Shenoy, Satish Sawant

Case Study Success Story in Telecom by mCanvas, Vodafoneidea & GroupM

07:10 AM - 07:45 AM
By Vishal Rupani, Niraj Ruparel

Case Study Unlock the Power of AI for Fashion Supply Chain

07:45 AM - 08:20 AM
By Vikas Raykar, Jaikrishnan Hari

Case Study Success Story in Design & Innovation by Zeux Innovation for client Discovery Plus

08:20 AM - 08:55 AM
By Saurabh Gupta, Siddhartha Banerjee

Case Study Succes Story in FMCG by BC Web Wise for client Sree Renuka Sugars

08:55 AM - 09:30 AM
By Siddharth Pednekar, Falgun Bhatt

Case Study Success Story in Voice by Instreamatic

09:30 AM - 10:05 AM
By Simon Dunlop

Case Study Success Story in Consumer Electronics by NC Media Networks for clients Samsung & OnePlus

10:05 AM - 10:40 AM
By Rajneil Kamath, Kyle Fernandes, Illana Elkaim

Case Study Success Story in Tech by Oracle

10:40 AM - 11:15 AM
By Saurabh Galgali

Success Story in Travel Industry by WORD for client GoAir

11:15 AM - 11:50 AM
By Khyati Mankoo

Case Study Success Story in Fintech by Valueleaf Services for client Buddy Loan

11:50 AM - 12:25 PM
By Ameya Kaulgi, Heti Dave

How to Attend

1. Register

Sign-up with your official
email ID

2. Login

Look for our update emails and use the provided credential on the virtual event day

3. Attend

Get access to the virtual event: Presentations, Panel Discussions, Networking Areas, and a lot more